Building Aotearoa's Industrial Future

The Library of Everything for NZ Machinery & Productive Infrastructure

Connecting NZ research labs, manufacturers, hire fleets, auctioneers, and knowledge providers into a unified marketplace for industrial and scientific equipment — sharing, sale, and maintenance.

New Zealand's industrial ecosystem is deeply fragmented

Millions in high-end equipment sit idle. Startups struggle to access what they need. And an entire generation of expertise is walking out the door.

"I was in a kitchen with a small business owner who was in tears — incredibly frustrated because a processing kettle she had just spent her limited cash on wasn't working as she'd hoped. The toughest part was knowing that a larger, perfectly capable kettle was just sitting unused in storage at UoA."

— Real conversation, the reason equipA.kiwi exists
🏚️

Stranded Capital

Millions in high-end R&D equipment — mass spectrometers, bioreactors, flow cytometers — sit idle at CRIs and universities outside grant windows, earning nothing.

📦

Complex Procurement

Food businesses and manufacturers navigate a labyrinth of dealers, auctioneers, and hire companies with no unified portal, no price transparency, and no trusted network.

🧠

The Knowledge Cliff

A looming 25% workforce retirement will permanently erase decades of operational expertise on complex industrial machinery — unless we act now to capture it.

🌍

Export Barriers

Scaling a food product from bench-top to commercial export volumes requires prohibitive capital investment that locks out New Zealand's most innovative SMEs.

$1.7B
Annual public research expenditure across NZ's CRIs and universities
97+
Organisations mapped across 6 ecosystem layers — from Fab Labs to Crown Research Institutes
5
NZFIN export-accredited food innovation pilot plants already proving the shared-access model
98%
Of NZ e-waste currently ends in landfill — recoverable assets lost forever
Source: NZ e-waste research

A full-stack ecosystem, not just a classifieds site

Eight interconnected modules — each solving a distinct layer of the industrial disconnect — that together form Aotearoa's circular equipment economy.

Core Module
Marketplace

market.equipA

market.equipa.kiwi

New, used, and refurbished machinery in one place. From CNC mills to centrifuges — transparent pricing, verified listings, and direct connections to NZ's leading equipment dealers and hire fleets.

Streamlines complex industrial procurement from months to days
Core Module
Shared Access

lab.equipA

lab.equipa.kiwi

A shared access portal connecting businesses to underutilised R&D and testing equipment at universities, CRIs, CoREs, and innovation parks. Book time on a mass spectrometer like a meeting room.

Unlocks idle assets at CRIs and universities for commercial R&D
Maintenance

care.equipA

care.equipa.kiwi

A lifecycle management and repair network connecting SMEs directly with certified local service technicians, calibration specialists, and heavy riggers for any piece of industrial equipment.

Connects every asset purchase to the expert who can keep it running
Compliance

safe.equipA

safe.equipa.kiwi

A compliance hub integrating custom SOPs, safety checklists, and operational documentation. Aligned with WorkSafe NZ guidelines and LEENZ lifting regulations — built into every equipment listing.

Streamlines H&S compliance for every machine in the ecosystem
Knowledge

learn.equipA

learn.equipa.kiwi

An education and industrial training hub capturing legacy knowledge from retiring operators and transferring it to apprentices. Video libraries, machine-specific guides, and expert operator networks.

Preserves and transfers decades of specialist expertise before it retires
Circularity

loop.equipA

loop.equipa.kiwi

A circular economy portal facilitating trade-ins, refurbishment pathways, parts salvaging, and carbon tracking. Turns decommissioned assets into productive resources instead of landfill.

Closes the loop between end-of-life assets and new productive use
Finance

finance.equipA

finance.equipa.kiwi

Flexible financing options making capital-heavy equipment accessible to SMEs. Lease-to-own, fractional ownership models, and structured payment plans designed for NZ's industrial sector.

Lowers the capital barrier to productive infrastructure ownership
Insurance

sure.equipA

sure.equipa.kiwi

An integrated insurance and risk-management portal covering transit, mechanical breakdown, and liability for shared-access and high-value industrial assets. De-risks every transaction in the ecosystem so owners and operators can engage with confidence.

Removes the final barrier to sharing, moving, and financing high-value plant

Six layers, one connected network

Every organisation in NZ's industrial and scientific ecosystem — mapped, catalogued, and ready to connect.

🔬 Lab Layer
Crown Research Institutes, Independent Research Organisations, Centres of Research Excellence, ITPs, and Wānanga — the backbone of NZ's scientific infrastructure.
21 organisations
🔄 Loop & Market Layer
Heavy plant hire operators, refurbished equipment dealers, and specialist industrial auctioneers building the circular secondary market.
20 organisations
🏭 Industrial Cluster Layer
Regional manufacturing hubs, energy and engineering clusters, NZFIN food innovation parks, and agri-tech incubators across Aotearoa.
11 organisations
🛠️ Community & Prototyping
Fab Labs, independent makerspaces, and community hacklabs democratising access to the tools of technical invention.
8 organisations
♻️ Asset Recovery Layer
Insolvency and liquidation firms, IT and scientific asset recovery specialists, and industrial metal recyclers forming the foundational supply chain.
18 organisations
🧠 Knowledge Cliff Layer
Heavy machinery maintenance, food machinery specialists, metrology and calibration labs, and specialised rigging firms — the expertise that keeps the ecosystem operational.
19 organisations

Pulling the trigger right now

We're actively engaging with key national players to validate, build, and launch the equipA.kiwi ecosystem.

Active Engagement
🎓

University of Auckland

Starting the conversation on how to catalogue their massive, underutilised equipment inventory and tap into their ~40,000-strong network of students, researchers, and alumni.

Active Engagement
⚙️

Aurecon

Opening a dialogue with Technical Directors to leverage their network of ~18,600 engineers across Australia and New Zealand — and their deep expertise in industrial asset management.

In Preparation
📋

National Feasibility Study

Preparing a $135k feasibility study proposal aimed at MBIE and Trade Me to validate the national rollout, quantify the addressable market, and secure early institutional backing.

Ready to stop reinventing the wheel
and start sharing the load?

Join the waitlist. Be first to access the platform and help shape what gets built next.